{"id":270082,"date":"2017-10-03T10:20:54","date_gmt":"2017-10-03T14:20:54","guid":{"rendered":"https:\/\/content.carib-export.com\/exporters\/exporters-toolkit\/9-steps-to-get-your-brand-prepped-for-export\/"},"modified":"2025-02-05T14:41:34","modified_gmt":"2025-02-05T18:41:34","slug":"9-steps-to-get-your-brand-prepped-for-export","status":"publish","type":"page","link":"https:\/\/content.carib-export.com\/es\/resources\/exporters-toolkit\/9-steps-to-get-your-brand-prepped-for-export\/","title":{"rendered":"9 pasos para preparar su marca para la exportaci\u00f3n"},"content":{"rendered":"\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><span class=\"s1\"><i>El Caribe est\u00e1 lleno de grandes productos. Sin embargo, sin una marca convincente, \u00bfc\u00f3mo puede un producto abrirse camino en el ajetreado mercado de exportaci\u00f3n?<\/i><\/span><\/p><p><i>Hoy en d\u00eda, la marca es el patrimonio m\u00e1s importante que puede tener cualquier empresa. El error m\u00e1s grande que existe es que una marca es un logotipo. De hecho, una marca abarca todo, desde el estilo de su empaque, cada bolet\u00edn enviado a sus clientes, hasta el tono de voz empleado por la empresa.<\/i><\/p><p><span class=\"s1\"><i>Una marca es lo que la gente siente por ti. Estos son nuestros 9 pasos, desarrollados por los galardonados expertos en marca <a href=\"https:\/\/brand42.co.uk\/\">Brand42,<\/a> para garantizar que su marca est\u00e9 a la altura antes de ingresar a un mercado internacional:<\/i><\/span><\/p><\/blockquote>\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Phase 1- Exploration - 9 Steps to Prep Your Brand for Export\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/dH-y2pSjgZg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20px\">\n<hr class=\"wp-block-separator has-css-opacity is-style-default\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Phase 2 - Creation - 9 Steps to Prep Your Brand for Export\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/RquIXjwmo9Q?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20px\">\n<hr class=\"wp-block-separator has-css-opacity is-style-default\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Phase 3 - Development - 9 Steps to Prep Your Brand for Export\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/i3BSvPS0fek?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>El Caribe est\u00e1 lleno de grandes productos. Sin embargo, sin una marca convincente, \u00bfc\u00f3mo puede un producto abrirse camino en el ajetreado mercado de exportaci\u00f3n? Hoy en d\u00eda, la marca es el patrimonio m\u00e1s importante que puede tener cualquier empresa. El error m\u00e1s grande que existe es que una marca es un logotipo. De hecho, [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":246908,"parent":256243,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"tags":[],"class_list":["post-270082","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>9 pasos para preparar su marca para la exportaci\u00f3n - nombre del Exportaci\u00f3n del Caribe<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/content.carib-export.com\/es\/resources\/exporters-toolkit\/9-steps-to-get-your-brand-prepped-for-export\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"9 pasos para preparar su marca para la exportaci\u00f3n - nombre del Exportaci\u00f3n del Caribe\" \/>\n<meta property=\"og:description\" content=\"El Caribe est\u00e1 lleno de grandes productos. Sin embargo, sin una marca convincente, \u00bfc\u00f3mo puede un producto abrirse camino en el ajetreado mercado de exportaci\u00f3n? Hoy en d\u00eda, la marca es el patrimonio m\u00e1s importante que puede tener cualquier empresa. El error m\u00e1s grande que existe es que una marca es un logotipo. De hecho, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/content.carib-export.com\/es\/resources\/exporters-toolkit\/9-steps-to-get-your-brand-prepped-for-export\/\" \/>\n<meta property=\"og:site_name\" content=\"Exportaci\u00f3n del Caribe\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CaribbeanExport\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-05T18:41:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/content.carib-export.com\/wp-content\/uploads\/2019\/07\/9-steps-image.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@CaribXport\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/content.carib-export.com\/es\/resources\/exporters-toolkit\/9-steps-to-get-your-brand-prepped-for-export\/\",\"url\":\"https:\/\/content.carib-export.com\/es\/resources\/exporters-toolkit\/9-steps-to-get-your-brand-prepped-for-export\/\",\"name\":\"9 pasos para preparar su marca para la exportaci\u00f3n - 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