{"id":270752,"date":"2020-04-02T09:20:43","date_gmt":"2020-04-02T13:20:43","guid":{"rendered":"https:\/\/content.carib-export.com\/exporters\/training\/competitive-intelligence\/"},"modified":"2025-02-06T13:27:44","modified_gmt":"2025-02-06T17:27:44","slug":"competitive-intelligence","status":"publish","type":"page","link":"https:\/\/content.carib-export.com\/es\/resources\/training\/competitive-intelligence\/","title":{"rendered":"Capacitaci\u00f3n en Inteligencia Competitiva"},"content":{"rendered":"\n<p>La capacitaci\u00f3n en Inteligencia Competitiva de Exportaciones del Caribe tiene como objetivo aumentar el uso de inteligencia de mercado de alta calidad por parte de las PYME para respaldar su entrada, suministro y operaci\u00f3n en varios mercados objetivo de exportaci\u00f3n. La capacitaci\u00f3n fue dise\u00f1ada para equipar mejor a las PYME para que tomen decisiones comerciales informadas y aumenten la competitividad de sus exportaciones.<\/p>\n\n<p>Los objetivos espec\u00edficos del programa de formaci\u00f3n son:<\/p>\n\n<ul class=\"wp-block-list\"><li>Proporcionar a las empresas regionales una comprensi\u00f3n b\u00e1sica de la inteligencia de mercado, incluida informaci\u00f3n sobre la evaluaci\u00f3n de la preparaci\u00f3n para la exportaci\u00f3n, la selecci\u00f3n de mercados objetivo ideales, los requisitos de entrada al mercado y el desarrollo de una estrategia de exportaci\u00f3n.<\/li><li>Identificar las fuentes de datos tradicionales para la informaci\u00f3n de mercado y proporcionar demostraciones sobre el uso de estas plataformas.<\/li><li>Desarrollar la capacidad de las empresas regionales para adquirir informaci\u00f3n de mercado para su uso en sus actividades comerciales y comerciales para garantizar la sostenibilidad.<\/li><li>Brindar a las empresas la comprensi\u00f3n b\u00e1sica de c\u00f3mo aprovechar los canales digitales para conectarse con clientes actuales y potenciales a trav\u00e9s del marketing digital.<\/li><\/ul>\n\n<p>La capacitaci\u00f3n, que generalmente se lleva a cabo durante 2 d\u00edas, se completa en asociaci\u00f3n con una Organizaci\u00f3n de Apoyo Empresarial (BSO) local e incluye los siguientes temas:<\/p>\n\n<ul class=\"wp-block-list\"><li>Evaluaci\u00f3n de su preparaci\u00f3n para la exportaci\u00f3n<\/li><li>Identificaci\u00f3n de mercados objetivo apropiados<\/li><li>Uso eficiente de herramientas de inteligencia de mercado<\/li><li>Establecimiento de relaciones transfronterizas estrat\u00e9gicas<\/li><li>Aprender conceptos modernos de marketing<\/li><li>Desarrollo de planes de negocios y planificaci\u00f3n financiera<\/li><\/ul>\n\n<p>Para obtener m\u00e1s informaci\u00f3n sobre este programa, comun\u00edquese con Mikaela Stoute de Caribbean Export por correo electr\u00f3nico: mstoute@carib-export.com.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La capacitaci\u00f3n en Inteligencia Competitiva de Exportaciones del Caribe tiene como objetivo aumentar el uso de inteligencia de mercado de alta calidad por parte de las PYME para respaldar su entrada, suministro y operaci\u00f3n en varios mercados objetivo de exportaci\u00f3n. La capacitaci\u00f3n fue dise\u00f1ada para equipar mejor a las PYME para que tomen decisiones comerciales [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":249932,"parent":256316,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"tags":[15224],"class_list":["post-270752","page","type-page","status-publish","has-post-thumbnail","hentry","tag-training-es"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Capacitaci\u00f3n en Inteligencia Competitiva - nombre del Exportaci\u00f3n del Caribe<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/content.carib-export.com\/es\/resources\/training\/competitive-intelligence\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Capacitaci\u00f3n en Inteligencia Competitiva - nombre del Exportaci\u00f3n del Caribe\" \/>\n<meta property=\"og:description\" content=\"La capacitaci\u00f3n en Inteligencia Competitiva de Exportaciones del Caribe tiene como objetivo aumentar el uso de inteligencia de mercado de alta calidad por parte de las PYME para respaldar su entrada, suministro y operaci\u00f3n en varios mercados objetivo de exportaci\u00f3n. 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