{"id":280039,"date":"2022-05-17T14:08:25","date_gmt":"2022-05-17T18:08:25","guid":{"rendered":"https:\/\/content.carib-export.com\/exporters\/exporters-toolkit\/9-steps-to-get-your-brand-prepped-for-export\/identify-your-opportunity\/"},"modified":"2025-02-05T15:03:02","modified_gmt":"2025-02-05T19:03:02","slug":"identify-your-opportunity","status":"publish","type":"page","link":"https:\/\/content.carib-export.com\/es\/resources\/exporters-toolkit\/9-steps-to-get-your-brand-prepped-for-export\/identify-your-opportunity\/","title":{"rendered":"Identifique su oportunidad"},"content":{"rendered":"\n<p><em>Paso<\/em> 2: identifica tu oportunidad<\/p>\n\n<blockquote class=\"wp-block-quote is-style-default is-layout-flow wp-block-quote-is-layout-flow\"><p>Es muy muy importante diferenciarse.<\/p><cite><em>La fase de exploraci\u00f3n<\/em><\/cite><\/blockquote>\n\n<p>Una vez que haya averiguado qui\u00e9n es su competencia, es muy importante diferenciarse. La imitaci\u00f3n es invariablemente una estrategia de marca d\u00e9bil.<\/p>\n\n<p>En su lugar, identifique qu\u00e9 atributos especiales defienden sus competidores y forje su \u00e1rea \u00fanica de especializaci\u00f3n. Una vez que haya encontrado un nicho para su marca, es posible que deba modificar su oferta para adaptarse a la oportunidad.<\/p>\n\n<p>Nos gusta crear un gr\u00e1fico simple para que la oportunidad aparezca de manera lineal y l\u00f3gica. Cuando est\u00e1bamos planeando Tan Ban Skrati, encontramos un espacio exclusivo para este chocolate de cosecha propia de Surinam entre las marcas de f\u00e1brica y los tipos artesanales&#8230;<\/p>\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/content.carib-export.com\/wp-content\/uploads\/2017\/10\/Opportunity-Map.jpg\" alt=\"\" class=\"wp-image-179007\"\/><figcaption>El mapeo de oportunidades es fundamental para el desarrollo de su marca.<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Paso 2: identifica tu oportunidad Es muy muy importante diferenciarse. La fase de exploraci\u00f3n Una vez que haya averiguado qui\u00e9n es su competencia, es muy importante diferenciarse. La imitaci\u00f3n es invariablemente una estrategia de marca d\u00e9bil. En su lugar, identifique qu\u00e9 atributos especiales defienden sus competidores y forje su \u00e1rea \u00fanica de especializaci\u00f3n. Una vez [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":0,"parent":270082,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"tags":[],"class_list":["post-280039","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Identifique su oportunidad - nombre del Exportaci\u00f3n del Caribe<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/content.carib-export.com\/es\/resources\/exporters-toolkit\/9-steps-to-get-your-brand-prepped-for-export\/identify-your-opportunity\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Identifique su oportunidad - nombre del Exportaci\u00f3n del Caribe\" \/>\n<meta property=\"og:description\" content=\"Paso 2: identifica tu oportunidad Es muy muy importante diferenciarse. 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