{"id":265058,"date":"2020-01-10T15:05:10","date_gmt":"2020-01-10T19:05:10","guid":{"rendered":"https:\/\/content.carib-export.com\/caribbean-cure-teas-success-rooted-in-unique-blends\/"},"modified":"2022-06-12T23:23:23","modified_gmt":"2022-06-13T03:23:23","slug":"caribbean-cure-teas-success-rooted-in-unique-blends","status":"publish","type":"post","link":"https:\/\/content.carib-export.com\/fr\/blog\/caribbean-cure-teas-success-rooted-in-unique-blends\/","title":{"rendered":"Caribbean Cure Teas : un succ\u00e8s ancr\u00e9 dans des m\u00e9langes uniques"},"content":{"rendered":"
<\/div>\n

IN JUST four years after Sophia Stone first came up with the idea of starting a natural herb tea company for the local market in Trinidad and Tobago, she has turned Caribbean Cure into an award-winning international business which now has its sights on the European market.<\/p>\n\n\n

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ISLAND DELIGHTS: Sophia Stone (l) and Stacy Seeterram (r)<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n

Caribbean Cure has already got its foot in the door through leveraging support provided by the Caribbean Export Development Agency (Caribbean Export) and the European Union.<\/p>\n\n\n\n

Through participating in Caribbean Export\/EU funded programmes Caribbean Cure were able to attend SIAL, Paris where they were shortlisted for a Product Innovation Award in 2018.<\/p>\n\n\n\n

MANUFACTURING<\/strong>
They were back most recently in September of last year for Caribbean Export\u00e2\u20ac\u2122s CARIFORUM-EU Business Forum and Authentic Caribbean Expo, in Frankfurt Germany where over 60 Caribbean companies showcased their products to the European audience.<\/p>\n\n\n\n

This gave Caribbean Cure the opportunity to be featured in the UK Coffee Expo in November through connections which were forged in Frankfurt.<\/p>\n\n\n\n

Commenting on the European push, Sophia said: \u00e2\u20ac\u0153This year\u00e2\u20ac\u2122s work is centred on how we are going to launch in the European market. We have done all the hard work of sorting out the manufacturing and the supply chain to sell our tea formulation using organic ingredients which are really healthy and wonderful, so we are now looking for a partner who will be interested in distributing for us.\u00e2\u20ac\u009d<\/p>\n\n\n\n

While Caribbean Cure was initially Sophia\u00e2\u20ac\u2122s idea of using nature\u00e2\u20ac\u2122s herbs and bush teas to promote health and wellness, it wasn\u00e2\u20ac\u2122t until she partnered with a friend and confidant Stacy Seeterram, a tea enthusiast in her own right, who embraced the vision of making these healing remedies more efficacious, convenient and attractive to today\u00e2\u20ac\u2122s consumer.<\/p>\n\n\n

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CARIBBEAN CURE: range of teas<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n

In a few short months Stone and Seeterram created five tea blends which were to gain Caribbean Cure official recognition as producers of world class teas. This was achieved by winning bronze medals at the internationally recognised Global Tea Championships, hosted by the World Tea Expo in Colorado, for their Tropical Relaxation blend in November 2017 and again for Island Breeze in January 2018.<\/p>\n\n\n\n

Sophia\u00e2\u20ac\u2122s passion for keeping Caribbean Cure teas unique and authentic lies in the processing of the product.<\/p>\n\n\n\n

\u00e2\u20ac\u0153I wanted to honour our long history in the Caribbean of using herbs and bush teas. The tea leaves are slow-dried to maximise nutrient content and each blend is also a delicate balance, formulated to create a memorable and unique experience in every cup,\u00e2\u20ac\u009d she said.<\/p>\n\n\n\n

JAPAN<\/strong>
There is also a little bit of history brewed in each cup of Caribbean Cure tea. Island Breeze, a delicate blend that includes cardamom pods and white tea, is a tribute to Sophia\u00e2\u20ac\u2122s Afghan\/Canadian heritage, and borrows from one of her family recipes; while Carnival Oasis with its inclusion of mauby bark, cinnamon and clove, transports Stacy \u00e2\u20ac\u201c a Trinidadian, with roots woven throughout the Caribbean \u00e2\u20ac\u201c back to her childhood as it conjures memories of her grandmother\u00e2\u20ac\u2122s \u00e2\u20ac\u0153magical\u00e2\u20ac\u009d blends.<\/p>\n\n\n\n

Since August this year, Caribbean Cure was launched in Japan, making it the first tea company from Trinidad and Tobago to break into the Asian market. An obviously proud Sophia said: \u00e2\u20ac\u0153The reason they are interested in our products is because of the health and wellness aspect of it. We are unique in the blend of herbs and natural healing ingredients paired with aromatic flowers and spices in our teas.\u00e2\u20ac\u009d<\/p>\n\n\n\n

This article was originally published on The Voice<\/a> as part of a series featuring Caribbean entrepreneurs and businesses sponsored by the Caribbean Export Development Agency.<\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

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