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Jamaica has joined 28 other nations, including several Caribbean states, that have developed online investment guides (iGuides).

These facilities are repositories of information for local and foreign investors interested in doing business in the respective countries.

Work to develop the guides was led by local stakeholders, principally countries’ investment promotion agencies in several instances, in collaboration with the United Nations Conference on Trade and Development (UNCTAD), which is headquartered in Geneva, Switzerland.

Jamaica Promotions Corporation (JAMPRO) spearheaded development of the country’s iGuide, which also involved inputs from the Caribbean Association of Investment Promotion Agencies (CAIPA), and the Caribbean Export Development Agency (CEDA).

The information, which is hosted on UNCTAD’s website, can also be accessed on JAMPRO’s platform from any location globally.

It facilitates a comparison of Jamaica as an investment destination, alongside other countries globally.

The iGuide is intended to provide investors with information at their fingertips that will help them in their decisions to invest in Jamaica.

Among the focus areas are manufacturing, agri-business, energy, the creative industries, the knowledge sectors, mining, tourism, and the Logistics Hub Initiative (LHI) and the partner Special Economic Zone (SEZ) framework.

A foreign translation feature has also been incorporated to facilitate ease of communication.

The iGuide was formally launched and symbolically handed over recently to JAMPRO President, Diane Edwards, by UNCTAD Economist, Ian Richards, who spearheads the overall investment guide programme.

The agency will serve as the facility’s custodian and will be responsible for, among other things, keeping the site’s information up to date.

The presentation was made during a brief ceremony at JAMPRO’s head office in New Kingston.

Ms. Edwards, who is CAIPA’s Immediate Past President, said the iGuide is an important tool and welcome addition to investment promotion in Jamaica.

Noting that the local investment climate is “extremely positive”, she said the iGuide “is going to take that information out to the world in a form that is really using best practice”.

Ms. Edwards assured that as the country’s national investment and promotion agency, JAMPRO remains committed to improving the business environment.

“Our constant focus is on how do we make it easier for people to do business in Jamaica… . How do we make the business environment more open and how do we make businesses feel more welcome in Jamaica. All of that is important to us,” she said.

Ms. Edwards noted that JAMPRO serves as the Secretariat for the National Competitiveness Council, which manages Jamaica’s business environment reform agenda, intended to ensure that businesses feel the difference that this undertaking is going to make for them.

“Already we see that they are feeling it, because Jamaica recently jumped four places in the [World Bank’s] Doing Business Report, to number 71 out of 140 countries,” she added.

Ms. Edwards encouraged stakeholder interests to utilise the guide and disseminate it “as much as possible”.

“We think it has really good information. We want you to tell everyone about it… that it is a tool, not only for foreign businesses, but for local businesses to use to develop their business cases and present their projects,” she said.

For his part, Mr. Richards said UNCTAD’s aim and role in advancing the iGuide “is really to support the Government in implementing Vision 2030 Jamaica as part of the UN’s overall development assistance framework”.

This, he noted, is being done in tandem with the other UN and international organisations in Jamaica.

“We know that it has been a difficult time for the region, according to the UNCTAD data, in terms of attracting foreign direct investments. But for Jamaica, I think these are very exciting times,” he said.

Of note, Mr. Richards said, is the Logistics Hub Initiative and accompanying Special Economic Zones.

“We are very excited by that because, given all that Jamaica already has – a good business infrastructure, a supportive government, a good education system, good market access – this will provide spillovers, linkages and opportunities for many different sectors in Jamaica… particularly new sectors… and will also lead to more jobs, more wealth, and more development for the country. So, that’s very important for us,” he added.

The UNCTAD Executive said the organisation is “very happy” to be working with JAMPRO and other stakeholders, to attract and facilitate investment for the “new, exciting and promising sectors in Jamaica”.

Other Caribbean states that he said have developed investment guides are Antigua and Barbuda, St. Vincent and the Grenadines, and St. Lucia.

“We will be launching one for Curaçao in November next, and early next year, we will be launching iGuides in Barbados and St. Kitts,” Mrs. Richards further informed.

The extent of the platform’s development also incorporates countries in Asia and Africa, among other locations.

This article was originally published on the Jamaica Information Service website

UNESCO and CARIFORUM will organize panel discussions on culture and trade in Bridgetown, Barbados on 5 November 2019. The event marks the launch of “Culture in the CARIFORUM-EU Economic Partnership Agreement – Rebalancing trade flows between Europe and the Caribbean?”, the first impact study on this landmark EPA concluded in 2008, with a dedicated Protocol on Cultural Cooperation.

Cultural and creative industries possess an immense potential to contribute to the region’s long-term economic growth through employment of young people and cultural content productions. The representation of Caribbean cultural products on the global stage, however, is limited. In 2014, as reported in UNESCO’s Global Report Re|Shaping Cultural Policies (2018),Global South countries accounted for only 26.5% of global cultural exports. The public debates, titled Create|2030, will explore ways to establish a more balanced cultural trade and improved mobility for artists in the Caribbean. Cultural trade experts on the panel will examine the future of creative industries and their role in the Caribbean’s sustainable development. Artists and cultural professionals are invited to attend and share their insights and perspective.

The event will also present the main findings of the impact study funded by the UNESCO-Aschberg Programme for Artists and Cultural Professionals and guided by the principles of the Convention on the Protection and Promotion of the Diversity of Cultural Expressions (2005). The research has revealed that the Agreement’s cultural protocol, which grants Caribbean creative workers and their creations a preferential and simplified access to the EU market, has not yet resulted in a more balanced relationship between the two regions’ cultural and creative industries. Despite significant commitments undertaken by the EU, there is currently no dedicated funding or cultural cooperation programme to implement the cultural provisions and benefit the artists. Discussions will therefore focus on unexplored opportunities arising from Article 16 of the UNESCO’s 2005 Convention, the inspiration for the EPA’s cultural protocol, which calls on developed countries to provide “preferential treatment for developing countries” and their artists through various initiatives such as special visas for artists and cultural workers from developing countries or audio-visual coproduction schemes.

Percival Marie, Director General of CARIFORUM, Ambassador Daniela Tramacere, Head of the European Union Delegation to Barbados, Eastern Caribbean States, OECS and CARICOM/CARIFORUM, and Danielle Cliche, UNESCO Chief of Diversity of Cultural Expressions and Secretary of the 2005 Convention, will deliver remarks.

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Event website: http://bit.ly/cariativity

As seating is limited, please RSVP by 3 November to Andrea Richards at a.richards@unesco.org

Interview opportunities with UNESCO representatives and international cultural trade experts are available to media professionals. To schedule an interview, please contact a.richards@unesco.org

By Kenton X. Chance

NIAMEY, Niger (CMC) — Outfits, handbags, shoes and accessories from a number of Caribbean designers and a self-taught Nigerien designer generated a buzz at a fashion show here on Saturday night.

The show was held as part of the fifth meeting of Ministers of Culture from the 79-member African, Caribbean and Pacific (ACP) group of states at a time when the bloc is focusing on the potential contribution of culture to national development.

The Caribbean designs came from the French-, Spanish- and English-speaking countries and were brought together by Caribbean Fashion Showroom, which dubs itself “the home for the region’s leading designers”.

The event was organised by the Barbados-based Caribbean Export Development Agency (Caribbean Export) in collaboration with the Brussels-based secretariat of the ACP.

“What we have seen today is the true collaboration between Africa and the Caribbean, promoting fashion, promoting handicraft, promoting talent and culture from our countries,” Escipión J. Oliveira, deputy executive director of the Caribbean Export Development Agency, told the Caribbean Media Corporation (CMC) after the event.

He said his agency took advantage of the opportunity of the four-day meeting, which ended on Sunday, “to present to our African brother and sisters and also Pacific brothers and sisters that we can collaborate to gain markets”.

Oliveira said that what patrons saw on the catwalk was the result of a collaboration between a large cross-section of Caribbean artisans who make outfits, accessories, shoes and handbags.

“This is just a sample but we are working together with the European Union and with the Caribbean Forum (CARIFORUM) directorate to promote competitiveness of our small and medium-size enterprises.”

The show was held at a time when the ACP is focusing on the potential of culture and its expression as a contributor to the development of its member countries.

“And the fashion industry and the jewellery industry is part of the culture industry and is part of the things that we can show the world and promote our culture and we can promote our talent,” Oliveira told CMC.

He said that while it is the first time that his agency is collaborating with the ACP secretariat, Caribbean Fashion Showroom participated this year in the Caribbean Festival of Arts (CARIFESTA), the region’s premier cultural festival.

Oliveira told CMC that Caribbean Export has also been with the Guyana-based CARICOM Secretariat and the CARIFORUM directorate promoting the Caribbean.

“This is the first time we’ve come to Africa but it certainly not be the last,” he said, adding that the reception was “extraordinary”.

Hadiza Amadou, the 34-year-old Nigerien designer whose pieces graced the runway at the show, told CMC the event was a great adventure for her.

“It was the first time that I had a show with somebody who is not from my country and it was so great for me because I learned so many things from Rodney and his team,” she said, speaking of Rodney Powers of Caribbean Fashion Showroom, who is also a fashion consultant to Caribbean Export and co-ordinated Saturday’s show.

Amadou said she presented traditional designs from seven regions in Niger, but was “just wowed” by the Caribbean designs.

“I saw that they were more advanced than us, but I just told myself it’s not the same tradition that we have. Everybody liked it and it was very, very beautiful — from the jewellery to the bags, to the accessories, to the shoes and the clothes, everybody was so great and so beautiful,” she told CMC.

It was quite obvious from the murmurs at Saturday’s show that some of the Caribbean designs were too revealing for some members of the audience.

“There were many reactions to the clothes that are not — they call it extravagant,” Amadou told CMC, noting religious and other traditions in Niger that frown on women wearing revealing clothes.

She said that the Caribbean designs could have a future in Niger, as things are changing.

“It’s changing positively because five years ago we couldn’t have the show that we had last night with the Caribbean, but today we did it and everybody saw the photos and they said it’s beautiful. So I think are going to change and it (Caribbean designs) has a future here.”

Amadou has been a designer for 10 years and since then has been having an annual show on March 8 — International Women’s Day — attracting some 3,000 patrons each year.

“So I have many customers from outside of African, inside Africa, Europe, USA. So I can tell that people like what I do and people encourage me a lot.”

The show was intended to showcase talent with a view to creating economic opportunities for the designers, a point that Oliveira emphasised.

“I hope that this brings sales, because, at the end of the day, the artist and their designers are to make a living,” Oliveira said, adding that his agency participated in the two-day meeting of technical experts that formed part of the four-day conference here, and made the point that people working in culture have to make a decent living.

“And a decent living, they are going to obtain it through selling their talent and through accessing markets. The idea is that this fashion showcase will allow Caribbean talent to be exposed to the world and, hopefully, bring about greater wealth to our countries, bring about greater employment and sustainable development to the countries.

“We are trying to develop culture in a business-like way as to allow our cultural entrepreneurs to make a decent living, contribute to financing the states, through paying taxes, employing people and reaching sustainable development through a joint work, and it has been wonderful experience,” Oliveira told CMC.

“We are very small countries but we have a big heart and we have big talent and we should be able with that talent, with that competitiveness, together, to reach markets, niche markets,” he said, adding that his agency is focusing on niche markets that are high value-added.

“We are not looking at all for cheap products or big quantities We are looking for specific niche markets, specific niche markets that we actually reach with the quality of our people, with the quality of our handicraft and industry to penetrate those markets for the benefit of all of our people.”

Meanwhile, Rodney Powers said that as a result of Saturday’s event, Caribbean Fashion Showcase was invited to participate in Seychelles’ fashion week.

“Our collaboration with Africa, as the Caribbean, is very, very important. It is the motherland, as you are aware, so, for us, it is important that we collaborate,” Powers told CMC, adding that the showcase excited the patrons at Saturday’s event.

“They were applauding the quality of the world, the designs, the design concept,” Powers said, noting that he sees the Caribbean as having significant potential in the fashion market in Africa.

“I mean the Caribbean is bursting with colour, it is busting with glamour, style, aesthetic, also as Africa. For them to be able to see Caribbean people doing what they do, they are embracing colour, they are embracing style, the level of uniqueness, the consistency, for me, I think it was fantastic; the response was amazing.”

The models who displayed the fashion items all came from Niger.

“We trained the models, we did some workshops with them before we went straight into the show and for me it was good. They enjoyed it, they showed us a lot of love and appreciation and we are happy to collaborate with them,” Powers said.

Amadou, too, welcomed the Caribbean-Africa fashion collaboration.

“Africa need more collaboration from the rest of the world because we need to have the experiences of others; we need to see how they do the things; we need to learn from them because many things are done just by people [opting] to do things. But we need to have some mentors to show us the way,” she told CMC.

This article was originally published on iWitness News

Hundreds turned out for the 4th CARIFORUM-EU Business Forum held in Frankfurt from 26 to 28 September 2019 at the Union Halle.

The conference held on the 26th of September welcomed over 200 participants as a series of panels discussed trade between CARIFORUM and the EU under the theme ‘Building Strategic Partnerships in a Dynamic Global Economy’. In a panel led by Damie Sinanan, Manager – Competitiveness and Export Promotion at Caribbean Export, Sinanan unveiled the results of a study commissioned by the Agency which highlighted rum and sauces as the two most successful exports from the Caribbean since the signing of the CARIFORUM-EU Economic Partnership Agreement (EPA) in 2008.

“The CARIFORUM-EU EPA was signed in 2008 and we wanted to understand from companies the challenges and the successes they have experienced within the framework of the agreement” said Sinanan. Over a period of 6 months, the Agency interviewed and surveyed CARIFORUM based firms about their experiences exporting to Europe.

“The Dominican Republic followed by Trinidad and Tobago are the largest exporters of products and services to Europe. The Dominican Republic is the largest rum exporter in CARIFORUM with almost 7 times the value of rum exports of Jamaica. And exports of sauces and seasonings to the EU increased by 59% between 2014 and 2018” informed Sinanan.

The report presented also showed that EU imports of rum and related products from CARIFORUM increased by almost 31% (in value) from 2014 to 2018. Further, in 2018 The Dominican Republic exported almost 70 million euros in rum products to the EU, a 32% increase from 2014.

The encouraging news was well received by the audience of CARIFORUM firms and European business support organisations who are keen to form strategic relations with CARIFORUM to further trade. Three Memorandum of Understandings (MoUs) were signed between Caribbean Export, GIZ and BVMW as a symbol of the commitment to further trade and investment.

The following two-days of the event saw over 70 industry buyers and investors conduct some 150 business to business meetings with the sixty-three (63) carefully selected exhibitors from the Caribbean’s food, cosmetics and cultural industries who presented their products at the Union Halle. The fair recorded over 600 visitors who came to discover what the Caribbean has to offer.

“We were in Carifesta in Barbados and now we are here in Frankfurt. There are a lot more companies ready for the European market and so, yes it’s really, really, nice. We hope that there is opportunity to do something ” said Erica Ramsay (Manager) Spa Vivent Vertiebs GmbH.

Anthony Bradshaw, Officer in Charge at Caribbean Export, expressed his satisfaction with the event. “The CARIFORUM-EU Business Forum was designed as a platform with a view to strengthening business networks and promoting closer trade and investment relations between the Caribbean and, in this case, Europe. We are very pleased with the response to the fair, just as we have been in the past.”

“It’s been really great. I’ve met a lot of people who have been interested in our products and I will go to the Netherlands to have follow-up meetings as a result of what has happened here” Ruben Kranenburg – Sales and Operations Manager, Suriname Alcoholic Beverages.

The highlight was the consumers’ day on 28 September, which saw visitors enjoy Caribbean products, as well as Caribbean culture. In addition to rum tastings, cooking demonstrations and courses, more than eleven music performances were also put on by renowned artists.

Visitors were particularly impressed by the film Bazodee, featuring international soca artist Machel Montano, while Montano’s mother tantalised taste buds with a special vegan chocolate. Berlin’s most popular Caribbean chef – Troy Lopez from RosaCaleta – served up a surprise with a new German-Caribbean fusion dish, making Swabian Spätzle out of breadfruit flour, and combining it with chicken marinated in Superblend’s Chicken Marinade.

• Revenue in the rum segment for 2019 amounts to nearly £1 million
• In the last three years, exports of rum from Caribbean companies to the European Union have grown by nearly 27%
• The 4^th CARIFORUM-EU Business Forum will be the meeting place, from 26 to 28 September, for some of the sector’s most representative brands and professionals

Caribbean rum is one of the preferred drinks of the British, a fact reflected in the market, which is expected to grow in the UK by 8.8% in coming years. Revenue in the rum segment for 2019 amounts to nearly £1 million. This increase in sales is accompanied by a diversification of the industry, which is offering more and more varieties that address a growing demand and a diverse consumer audience.

To spread the word about these new trends and call attention to brands that are still not as popular on the continent, the 4th CARIFORUM-EU Business Forum—organized by the Caribbean Export Development Agency in conjunction with the European Union and the German Development Agency (GIZ)—from 26 to 28 September, in Frankfurt, will bring together some of the sector’s leading producers, mixologists and other Caribbean professionals.

To talk about rum is to talk about the Caribbean: the place where this drink was discovered and where, in the 17th century, sugar cane plantations covered the land. But times have changed a great deal for this spirit, which today is available in surprising variants. Thus, as Damie Sinanan, Manager of Competitiveness and Export Promotion at Caribbean Export, explains, “rum production in the past decade has become diversified to embrace a wide variety of flavors, like apple, pineapple, mango and passion fruit.” Flavors that perhaps still are not as widespread among consumers but which are gradually penetrating the market on the European continent. But, “thanks to these new trends and to growing demand, we are hoping to see more and more variants of Caribbean rum in the European market,” says Sinanan.

Exports from the 15 CARIFORUM countries to Europe have grown by 26.86% in the last three years. Despite the fact that the U.S. is the main consumer of rum, European countries like Spain and Germany have great weight in this market.

But, what do we really know about this drink? We learned some interesting things about rum:

1. Not all rums are sweet:

Rum in its natural state does not contain sugar: its sweetness comes from the process of ageing it in barrels—which are typically made of American oak. Some rum producers add sugar to the distilled rum to sweeten the product and make it smoother. Nonetheless, the Caribbean authentic rum-producing countries, like Barbados, Jamaica or Martinique for example, do not add sweeteners, as they have regulations that prohibit the addition of sugar and other preservatives.

2. Not all rums are dark:

There are different types of rum: golden, dark, white, spiced, aromatized. Aged rum tends to be dark and, in fact, is the most popular variety in Europe, but there are also aged rums that are white in color. Aged white rum is obtained by placing distilled rum in an oak barrel with charcoal filtration, which eliminates the dark color but maintains its flavor. The most popular white rums are Bacardi—with Cuban roots but produced in Puerto Rico—and Cane Spirit Rothschild and Brinley Gold Shipwreck, produced in St. Kitts and Nevis.  You’ll find quite a few white rums produced across the Caribbean including Mount Gay in Barbados and Wray & Nephew in Jamaica to name a few.

3. Classic and trendy combinations:

In UK, rum is typically consumed in mixed drinks. But experts recommend drinking premium rums straight, on the rocks or combined with just mineral water. Only that way can their complex aromas and flavors be appreciated. Another basic way is in classic cocktails, like the Manhattan or the Old Fashioned. In addition, as the experts from Caribbean Export explain, “a growing trend is to pair rum with different types of food, like chocolate or marshmallows”.

Combinations and nuances that can be discovered within the framework of the fourth CARIFORUM-EU event, as one of the sector’s leading experts will be on hand: Ian Burrell, a mixologist known internationally as the Global Rum Ambassador, who has received seven nominations and one award at the Spirited Awards, which are presented at the Tales of the Cocktail festival in New Orleans. There will also be rum tastings, which will bring the authentic taste of the Caribbean to Frankfurt, and at which, as the producers indicate, people will be able to try some of these new varieties that are increasingly pointing to aromatized and fruit-flavored rums.

4. Not everything sold as rum actually is:

Precisely because of rum’s growing popularity, counterfeits have increased. For example, and because sugar cane is not grown in Europe, it is obviously impossible to produce an authentic Caribbean rum there. Instead of sugar cane, these imitations use beets or potatoes. To tell if a rum is authentically Caribbean, you should look for the Authentic Caribbean Rum seal.

5. A drink with history:

Although rum has always been associated with pirates, so plentiful in the Caribbean in the 17th and 18th centuries, in reality the people who consumed the most of this drink at first were the local people. Names of pirates like Captain Morgan popularized rum, but brandy, port and Spanish wine were also among the favorite drinks of the corsairs of the era.

Since its beginnings, rum has had different names—from demon water to Barbados water—but the origin of the word “rum” is linked to the English word “Rumbullion.” This describes a sugar cane drink that was very popular in the Barbados of the 17th century and means “great tumult.”

6. For all pocketbooks:

Like other spirit drinks, rum is available at a wide range of prices. The majority cost between €15 and €50, but astronomical prices have been paid on occasion. For example, 24 bottles of Barbados rum from 1780 fetched €297,000 at an auction at Christie’s.

For more information about the 4th CARIFORUM-EU Business Forum, visit: http://www.cedev.local/businessforum/

About the Caribbean Export Development Agency (Caribbean Export)
The Caribbean Export Development Agency (Caribbean Export) is a regional organization of the Caribbean Forum (CARIFORUM) dedicated to the development of exports and the promotion of trade and investment. It is currently implementing the Regional Private Sector Development Program (RPSDP) financed by the European Union within the framework of the 11th European Development Fund (EDF). Caribbean Export’s mission is to enhance the competitiveness of Caribbean countries by delivering quality services for export development and promotion of trade and investment by implementing strategic programs and partnerships.

Press Contact:
Apple Tree Communications
Natalia Amores: na@homeatc.com
Adriana Navarro: an@homeatc.com
Tel.: 91 319 05 15

Former President of the Caribbean Court of Justice Sir Dennis Byron has underscored the importance of remunerating creators for their Intellectual Property.

The eminent jurist made the point while delivering the keynote address at the Association of Caribbean Copyright Societies (ACCS) inaugural symposium at the Hyatt regency Hotel in Port of Spain last week.

He said “at the core of many business models, creative entrepreneurs seek to turn their Intellectual Property into cash flow, they innovate, they create, they take risks and the Intellectual Property System was designed to reward such entrepreneurs who take such investment risks to innovate.”

Sir Dennis also highlighted that despite its immense contribution to the economies of various countries, the creative sector remains somewhat invisible on the radar of economists and does not feature significantly in the creation of policy. The retired CCJ president observed that a regional approach had given way to development on a national level and that the region should look to the development of economies of scale through the pooling of resources and minimizing the waste from replication.

In his welcoming remarks, president of the ACCS Mr. John Arnold outlined the reality of the market for both local and regional copyright owners and the organisations acting on behalf of their membership. He noted that they “continue to face challenges with high levels of resistance to copyright licensing including from regional governments and major music users including cable operators. To illustrate how we are affected, whilst the revenue for broadcast (including cable) for most copyright organisations is at least 50%, in the region it is less than 20%.”
He explained that “in turning to the legal system to enforce our rights, we are forced to deal with lengthy, expensive procedures,” and illustrated how these factors negatively impacted the amount of royalties that these organisations can distribute to their members, which in turn affects the way they are perceived.

The symposium which was held in collaboration with the Arthur Lok Jack Global School of Business (ALJGSB) and the Caribbean Export Development Agency (Caribbean Export) attracted representatives from the World Intellectual Property Organisation (WIPO), the International Confederation of Societies of Authors and Composers (CISAC) and the International Federation of the Phonographic Industry. Also, in attendance were members of international copyright organisations, the legal fraternity and business community.

Some business cases were presented to illustrate how regional businesses are able to use IP to create a commercial advantage. In presenting her case study, Ms Melissa Clarke, Commercial Counsel & Legal Manager, of Angostura Limited provided practical examples of Angostura’s system of handling their Intellectual Property and advised those present that even the most minor violation/ infringement of an organisation’s Intellectual Property, should be taken seriously and acted upon expeditiously. She advised the audience to “treat each infringement like it’s a threat to your company’s bottom line, because in fact it is.”

Release prepared by the Association of Caribbean Copyright Societies (ACCS)

For Further Information, feel free to contact
Erica K. Smith
c/o COSCAP
11, 8TH Avenue Belleville
St. Michael
E: erica@coscap.org
T: 4351777
www.accscaribbean.com