The demand for natural medicine in Europe has grown at a tremendous rate as Europeans becoming more and more conscious about their health and the quality of the goods they consume.
In 2017, the global nutraceuticals product market reached US$204 billion. With an abundance of medicinal plants, the Caribbean is ripe with natural remedies to supply the increase in demand for natural ingredients.
A common experience for many people living in the Caribbean and visitors is the irritating mosquito bite. Itâ€™s an unwanted experience of millions all over the world and with this desire to use natural remedies drove medical doctors Gayle Devaux-Segovia and Carlos Segovia to develop natural repellent prior to the birth of their first child. They wanted to make a natural insect repellent safe enough to use on a baby.
â€œWhen our son was born, we used the insect repellent on him and it worked very well. We got a lot of encouragement from people so in 1997 we formed a company called Natmed Ltd. We branded the product under Caribbean Blue Naturals and twenty years later, it is still one of our best sellers,â€ Dr. Gayle Devaux-Segovia explained.
Over the years, Dr. Gayle and her husband added more products to Caribbean Blue Naturals: deodorant, body spray, hand sanitizers and sun screen to list a few. They are all natural, cruelty-free, reef-safe, non-GMO, 100% biodegradable and mostly vegan as they use beeswax in their lip balm and candles.
Dr. Carlos Segovia said they source the majority of their ingredients locally. According to him, these ingredients included Saint Lucia cocoa, aloe vera, seaweed extract, nutmeg and other Caribbean spices. Our mission is to produce all natural products of the highest quality and make them affordable to the general public, he noted.
The Saint Lucian company will showcase its wide range of natural products at the 4th CARIFORUM-EU Business Forum organized by the Caribbean Export Development Agency in collaboration with the European Union and Deutsche Gesellschaft fur Internationale Zusammenarbeit GmbH (GIZ).
Along with over 60 other Caribbean companies, the Business Forum enables buyers and consumers to meet suppliers and source products from the Caribbean over 3 days from 26th to the 28th September 2019 at the Union Halle, Frankfurt, Germany.